Social Recruiting: How to recruit via IG Stories
My first real job was as a Recruiter so this special function will always have a special place in my heart.
So, how can you leverage social media to recruit the right candidates? Here are some ideas.
MAKE A SCRAPPY INSTAGRAM STORY / POST FOR THE FEED
Here is an example from Emily Weiss, Glossier's CEO.
DOCUMENT A DAY-IN-THE-LIFE
Candidates love to stalk and learn the most they can about what life is like at the company they have eyes on, so why not do an Instagram Story that documents a day-in-the-life of various teams at your company.
You could do one to two things to document this person’s workflow for a day:
- Give access to your company IG account to that employee for the day. Too scary? Then just give them access to your TEST Instagram account. Allow them to log in and document their day—from starting their day with having a cup of coffee from the break room, saying hi to a few coworkers, making jokes or a cool convo the team is having, to diving into the latest project and going through their tasks and processes step-by-step. You can download, or have your social media manager download and re-upload to the real account whatever content they used. This helps the team make changes or edits.
Either way would work—but it might be good to trust your employee to take over for a day!
And there you have it. Just two ideas that I had while I work on this myself! Currently doing an Instagram story for @staywithoasis for a London based position.